Wednesday 30 January 2013

Coming up with a production name and logo. (First draft of logo)

We began story boarding for our final piece, and we looked into production name and logos. We kept the name simple and clean having it the anagram of the first letter of each of our name.
Gracious
Anissa
Louisa
Pahi

 We chose to include a light bulb in our logo as it symbolizes generating and coming up with ideas. When included in our clip, we want to have the light bulb to flicker as Nyctophobia (being afraid of the dark) is seen to be a common fear. The idea of using a phobia in our production name foreshadows the movie genre to which we are to produce






Researching other film production logos, we are able to see that the glimpse of light or a light is a trending theme throughout.As we see with 20th Century Fox's logo the lights are being animated to move around the screen and to shine and focus on the logo.




Similarly we see this with Columbia Pictures the focus is on the woman holding the torch. The position of the torch is held to obscure the letter "U". The Ray of light branches out symbolizing hope and also the many ideas that it could branch out to.